3 Solid, Tried and Tested Facebook Marketing Tips

There’s no secret at all that Facebook is tremendously huge in terms of traffic, and more and more IM marketers are taking advantage of the advertising opportunities there. It’s no wonder at all that online entrepreneurs are scrambling to get a piece of the action at Facebook. In this article we shall be looking into a few tips on how you can leverage Facebook for your own marketing purposes.

One of the reasons why Facebook is working so well for online marketers is because it gives you an opportunity to create your own fan page where you can directly interact with your fans. You will out of necessity have to make your page so it gives you the kind of business results you’re looking for. In order to do this, it has to become popular and spread by word of mouth. What is it about a popular fan page? You want people to see that other people have been there, that plus putting great content on your page frequently.

So it really is important that you encourage interaction and discussion. Dare people to tell you what is on their minds, and you can do standard things like opinion polls and such. Once you communicate enough with your target audience, then you will eventually know them better which will help you enormously. So, in some ways you are doing massive market research as well as building positive relationships. Get into groups that are like your niche. You will discover network groups about a little of everything on Facebook, almost every niche you can ever think about. You will see that many people have their own networks set towards maturing their business. You can literally make hundreds of contacts using these groups, but make sure you don’t go on an adding frenzy because that can get you banned from the site. Just use it wisely and only add those people that will like your niche.

If you are unable to locate a targeted group about your niche, then make one yourself. With this strategy you can control everything when you post new articles, add new people, start new chats and make up new relationships. But even if you do locate groups within your own niche to join, still create your own. You might start your own trend by doing it this way.

Social networking and marketing are definitely entrenched and a part of life, so you would be wise to begin taking advantage of it. Don’t forget the basics such as testing and always looking out for more places to market your products and services.